Engineers Spend 62% of the Buying Journey Researching Online; New Study by TREW Marketing, GlobalSpec Shows How AI, Brand Visibility, Expertise Drive Vendor Selection
PR Newswire —
State of Marketing to Engineers research available now; free webinar explores how engineers evaluate vendors in the AI era AUSTIN, Texas, March 25, 2026 /PRNewswire/ -- Engineers research solutions independently, and brands that appear in trusted industry channels with credible technical...